email marketing unsubscribe rate
How is your email marketing performing against the industry standard? learn more about open rate, ctrs, and unsubscribe data in this post.. Email marketing - average email open rates continued on their downward path during 2011 and the first quarter of 2012, though click-through rates increased. Page 3 2013 email marketing metrics benchmark study: an analysis of messages sent q1-q4, 2012 from opens to unsubscribes to click-throughs and.
What is your unsubscribe rate after each campaign? less than one percent is average for lists that are contacted regularly, and well-maintained.. Learn how to reduce the rate of email unsubscribes and maintain a happier email marketing list.. The best email statistics sources to benchmark open and clickthrough rates for your email campaigns in the uk, us, europe, asia-pacific including australia..
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